In freestyle, the rhyming lyrics are thought up directly, that is, improvised freely. A special feature is that each freestyle is unique, because the lyrics are not written down. The speed in freestyle is variable and depends on the instrumental beat, which is either produced live, selected by a DJ or comes from another source such as a music player. However, one can also freestyle without an accompanying music, i.e. a cappella. Some MCs tell whole stories in a freestyle.
In front of an audience, freestyle rap is sometimes performed solo, but mostly in a cypher (see hip-hop jargon) or in a rap battle. Cyphers are informal gatherings of artists who perform their parts one after the other or alternately. They do not always have the goal of determining a best, and are therefore reminiscent of jam sessions. Cyphers usually take place in public spaces and are then disseminated via multimedia.
In battle rap, there are usually freestyle rounds in which people compete against each other. However, this depends on the respective rules.
The reputation of a rapper rises if he has forgotten his lyrics during a performance (“choken”) and can perform freestyle lines with creative content and rhythmically clean off the cuff. It is not excluded that prefabricated texts are passed off as freestyle.
Meanwhile there are now many producers around the world who offer free freestyle beats for non-profit use. These free beats are a good option for beginners. On the other hand it is common for serious artists to buy freestyle hip hop beats online for-profit use. With the purchase of leasing rights or exclusive rights, it is possible to acquire commercial rights for freestyle rap beats in order to use them commercially.
To put it differently, with the purchase of a license you can sell your songs online and offline. Furthermore, you can distribute your songs on all online portals such as Spotify, Apple Music, YouTube, iTunes, Pandora, Deezer etc.
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